Sustainable style for green-age kids
Cool children's clothes that'll help save the planet. Sustainable style is hot right now and Berkshire-based online boutique My Little Green Wardrobe is doing it for the kids.
Sustainability is the hottest word in fashion retail – BUY LESS, BUY BETTER. Stop the avalanche of clothes heading to landfill. Fortunately, Lucy Todd – ex BBC journalist and founder of My Little Green Wardrobe – is doing the deep dives on sustainable kids’ brands. Here are 10 Muddy faves that are perfect for Christmas (and beyond).
FESTIVE FAIRISLE
Jolly jumpers are for life, not just for Christmas. Embrace Christmas knit season with a winter wooly that ticks the festive box, but can be worn long after the last needle has fallen off the tree. This Kite fairisle is made from 100% GOTS organic cotton (no itchy wool) and fastened with coconut buttons. Age 2-6.
£31
GIVE US A TWIRL
So adorable Lilly & Sid chambray skirt with woodland animal patch pockets is the kind of outfit that found in fairytale fashion. It’s made from the magic GOTS cotton, uses azo-free dyestuffs and can be worn all year round with socks/ tights or not. Age 2-6.
£24
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CUTENESS OVERLOAD
Is it a squirrel? Is it is bear? When it’s an outfit this cute, nobody cares. Made from the highest grade GOTS organic cotton with sustainably sourced coconut buttons, this knitted two piece is comfortable, stylish and super cute. Ages 0-18 months.
£39 per set
Rain never stops play
There’s no such things as bad weather, just the wrong gear. This super-cool eco raincoat from Berkshire-based online boutique is a stylish and sustainable. Made from 28 repurposed and recycled plastic bottles destined for landfill and lined with soft organic cotton, it’ll get your little ones outside and help the planet too. Age 1-6 years
£36
BEAR NECESSITIES
Great babywear should tick all the design boxes – super cute, super cool, super comfy and super easy-for-nappy-changes. Say hello to the dungarees of dreams. This Tobias and the Bear all in one is made from OCS organic cotton, printed with safe, water-based inks. nickel-free poppers and is ideal for boys and girls. Age 0-24 months.
£30
COOL CATS
Grey and pink polka dot cat socks. Nuff said. If only they came in adult sizes. But these Lilly & Sid beauties are saved for the little people. Made from super-soft organic cotton and printed with azofree dyestuffs. Age 1-8.
£8
Wild thing
Wild thing you make our hearts sing! Just the tee for all our wild ones, this rock ‘n’ roll inspired slogan design is a Tobias and the Bear must-have. A little bit cute, a little bit cool – and made using super soft premium organic cotton, it’s a piece you’ll want to pass down too. Age 3-6.
£20
Earth child
A dress that’s good enough to eat – well if you like mushrooms, that is. From sustainable kidswear brand Müsli, this stunning mustard dress is made from 100% GOTS organic cotton, has a bit of stretch, can be chucked in the washing machine and looks heavenly. Age 0-18 months.
£24
STRIKE A CORD
It’s not just grown ups that get to have all the fashion fun. These Lilly & Sid dungarees tick the cord, burgundy and frill seasonal style boxes. The organic cotton cord fabric gives a comfortable fit, and the full-length legs are great for endless adventures! Age 2-6.
£30
SLOPE STYLE
Keep your cool… literally. If you’ve got a Duracell bunny who’s always on the go, then they’ll love this long sleeve layered tee, with the breathability of a single top. Age 2-6.
£20
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