Your kids’ summer wardrobe sorted
Trying to save the planet? We're doing it for the kids! If you're looking for sustainable, ethical kids fashion, shop the Muddy new season edit. Well, it is Earth Day after all
Get the dungaree obsession started early. These Turtledove unisex organic cotton all in one have a relaxed fit shape and turn-ups on the hems, so plenty of growing room. But most of all, we can’t resist the cuteness of that bear face.
roar-some double act
This is the kind of outfit mums live for. Killer looks and covering all bases when your kids are blowing hot and cold. The white top has Lilly + Sid’s bestselling dino characters and the matching jersey dino print bottoms can we rolled up into shorts or dropped back down to trousers in seconds.
Sunshine on a rainy day. Positive vibes guaranteed with every wear. This Muddy Puddles yellow raincoat is made from 100% recycled polyester and is lined with a soft jersey. it also packs down into its own pocket. So you won’t be left carrying all the coats like donkey. Super cool, super neat and a godsend for British summers.
EARN YOUR STRIPES
Is it even summer if you’re not all wearing your stripes? This cute organic cotton dress gets extra style points for itscute frill and cut-out bodice. Plus it’s the dress that keeps on giving as you can add layers and strip them off depending on the temperature.
A burnt orange surf suit that stops you burning your skin. This seahorse print swimsuit is perfect for beach and pool days in the sun, providing a UPF rating of 50+ meaning that it blocks out 97.5% of UV rays, is designed for girls’ and boys’ and is made from a sustainable eco fabric consisting of regenerated nylon.
Nothing says summer like mermaids and flowers. These super-cute baby dungarees are from sustainable kids fashion brand Lilly + Sid, made in organic cotton fabric. Cute doesn’t compromise on comfort thanks to the embroidered smocking to the chest and soft elastic on the legs.
YOU OK, HON?
We all love a slogan tee, so why should the kids miss out. Another unisex beauty that works with jeans, shorts, dungarees or a stripy skirt. Made in the softest organic cotton, this retro slogan tee will be a wardrobe winner. If they could do it in adult sizes too, we’d be very grateful.
Nautical but nice. This will be your little girl’s go-to outfit for super-stylish summer dressing. The classic navy stripe, contrasting red bow and poppers on the reverse for easy dressing will save you any sartorial strops. It’s also made from high grade organic cotton so planet friendly too.
Baby’s first Breton stripes. So cute your ovaries will clang. The dress and bloomers feature a cute appliqué bee and flower with frills for fun, poppers for practicality and elastic leg cuffs for comfort.
Another gender neutral wardrobe staple that goes with everything in your mini his or hers wardrobes. From eco kids fashion brand Kite, we’re loving the pop of rainbow and retro vibes. It’s a keeper.
Simple, smart and versatile, these sand-coloured yacht shorts are an essential. The hard-wearing twill fabric has an eco-friendly apple enzyme wash for that soft feel so these shorts stay comfy all day long!
RAIN OR SHINE
Squidge that baby blue bottom. The cutest little romper, made from organic cotton jersey, that’ll let baby’s chubby legs hang free. Good for layering, effortlessly stylish and gender neutral.
Make a real splash in this fun, frilly swimsuit with a sun protection superpower. This girl’s costume is made from recycled plastic bottles and provides UPF+50 protection all day long. The zip at the front and stretchy fabric, also make it super easy to whip on and off.